Launch brochure https://bit.ly/39KoZRC
The Vision: To help SMEs make it big in the world’s biggest market.
The United States is the UK’s largest single export market. It is worth over £100bn per annum in goods and services to UK companies. The Department for International Trade provides many SMEs with excellent support through Delivery Partners such as Newable, that helps them launch their exports. To build on early wins, the logical next step is for the company to establish a presence in the US.
This is the moment where the complexity multiplies but the support evaporates; where the risks and costs grow exponentially and the returns and rewards remain uncertain. Newable launched America Made Easy to help SMEs make is big in the States. This delivered all establishment, back of house, and employment services in a one stop shop, all for a single fee combined with easy “in out” terms.
America Made Easy is a Joint Venture with US based Avitus. The service was launched with a high profile event with the BBC’s Justin Webb making a keynote speech. SMEs were recruited to the service via a nationwide series of roadshows. Newable was quickly identified as an authority in US / UK trade relationships and featured in an expert interviews on BBC News during President Trump’s state vi
The Reality: The brand generated significant positive media coverage and the programme was generating over 100 MQLs per month from launch with a 50% conversion to SQL.
America Made Easy: a joint venture Newable & Avitus
Launch event features a key note from the BBC's US expert Justin Webb
a nationwide programme of business seminars to promoted the service
Newable spoke as 'expert witness' during President Trump's trade visit
and featured on Sky News
